How Much Does a Custom Website Cost in Romania in 2026?
Find out how much a custom website costs in Romania, what influences the price, and when it makes sense to choose a custom solution over a template.
The question I get asked most often, before anything else, is simple: how much does a website cost? And the honest answer, even though it's not the one you want to hear, is "it depends." Not because I'm trying to dodge it, but because a website means very different things to different people. A 5 page brochure site for a construction company has nothing in common with a platform where clients book appointments online and pay by card.
Let me bring some order to this. I'll show you the real price ranges in Romania in 2026, what actually pushes the cost up or down, and how to figure out which category you fall into. By the end, you should be able to ask for a quote without feeling lost.
The three main categories of websites
To talk about price, we first need to establish what kind of site we're discussing. In practice, almost any project falls into one of three categories. The difference between them isn't aesthetic, it's about how much real work goes on behind the scenes.
1. Template site (ready made theme)
Here you take a purchased theme (a ThemeForest template or a builder like Elementor) and adapt it with your own text and images. It's the cheapest option and, for certain businesses, it's perfectly sufficient.
As a rough guide, a site like this costs between 1,500 and 4,500 RON. You get it quickly, it looks decent, but it looks like a few thousand other sites around the world. Customization is limited to what the template allows, and performance tends to be mediocre because it brings along a pile of code you don't need.
2. Custom WordPress site
Here you no longer start from a template, but from your own design, built specifically for you on WordPress. The code is written to measure, but you still get the WordPress admin panel, so you can edit the content yourself. This is the area I work in most often, because it offers the best balance between cost, control, and flexibility.
The rough range is between 4,500 and 15,000 RON, depending on the number of pages, how elaborate the design is, and the features required (complex forms, integrations, multilingual). You can see a few examples of projects like this in my portfolio to get a concrete idea of what it means.
3. Full custom site with app features
Here we're no longer talking about a brochure site, but about a web app. User accounts, online bookings, payments, a dashboard for clients, syncing with other systems, price calculators, product configurators. In practice, the software becomes part of how your business runs.
The cost generally starts at 15,000 RON and can climb significantly, depending on complexity. A serious platform type project can reach 40,000 to 60,000 RON or more. Here the price is no longer set by "pages," but by the logic behind the scenes and the development hours.
What actually moves the cost
Beyond the category, there are a few concrete factors that make the difference between the low end and the high end of each range. They're worth knowing, because this is where the budget is decided.
- The design. A unique design, thought out from scratch, costs more than an adaptation. But it's also what makes you stand out from the competition.
- The number of pages and content types. A site with 5 fixed pages is one thing. A site with a blog, a services catalog, a projects section, and team pages is something else entirely.
- The features. A contact form is trivial. A booking system with email confirmation, a shopping cart, or an integration with your invoicing software adds real hours of work.
- Integrations with other systems. Any connection to a CRM, a payment system, or an ERP means testing and edge cases to handle.
- The content. If the text and images are ready, we move quickly. If text needs to be written or content organized from scratch, that's extra work.
Costs people forget
The build price isn't the only expense. A website is like a car: you buy it once, but it also has maintenance costs. I put these on the table from the start, so there are no surprises.
- Hosting. Roughly 200 to 800 RON per year for a brochure site, more for high traffic apps.
- Domain. Around 50 to 80 RON per year for a .ro.
- Maintenance. Updates, backups, security. Either you do it yourself, or you outsource it. A maintenance subscription usually starts at 150 to 400 RON per month, depending on how critical the site is.
My honest recommendation: don't cut corners on maintenance for a site your sales depend on. A site that goes down or gets hacked costs you more than the subscription.
How to choose right, without throwing money away
The classic mistake goes in both directions. Some buy a cheap template for a project that needed a platform, and a year later find they have to redo everything. Others pay for a full custom site when all they needed was a clean online presence.
The useful question isn't "how expensive," but "what does the site need to do to bring me money." If all you need is credibility and a channel through which people find and contact you, a well made brochure site is enough. If the site needs to take orders, bookings, or automate part of your work, then investing in a tailored solution pays for itself.
I prefer to be a consultant before I'm a supplier. Many times I've told a client they need less than they thought. If you want to see exactly what a tailor made site involves, I've detailed the process on the custom websites page, and for those who want to stay on WordPress I have a separate page about custom WordPress.
Conclusion
A good site isn't an expense, it's a tool that either brings you clients or doesn't. First decide what job it needs to do, and only then let's talk about price. If you want an honest estimate for your specific case, write to me on the contact page and I'll tell you, without beating around the bush, which category you fall into.
Want me to check whether your site could bring in more clients? Write to me and I'll send you a concrete observation.
